Experience

C1X builds customizable adtech and martech platforms with sophisticated real-time data analytics. Cathy developed features for generating targeted campaign audiences on marketing platforms using React and Redux. It has helped C1X’s client reduce 30% of platform costs. She also built an adapter for open source project, Prebid.js, which allows 10+ publishers to have ad transaction with C1X SSP by utilizing header bidding technology.

Vpon Inc. is the leading big data analytics company focusing on the area of mobile advertising for smart devices. Cathy implemented interactive infographics for Demand Side Platform by using React and D3.js. She was also a third-party Supply Side Platforms’ primary technical contact, communicating with external partners to clarify technical issues during the integration process with Vpon DSP. 5+ DSP-to-SSP integration were completed under her management.

Inventec Appliances Corporation engages in the manufacture and sale of wire and wireless communication, and digital accessory products in Taiwan and internationally. Cathy developed back-end system for their marketing campaigns using Spring MVC framework. She also liaised with a major client (Motorola Solutions) to collect and confirm product requirements for enterprise mobile phones. She completed 3 mobile phone projects (2 Windows Mobile and 1 Android) with the client.